Creative Production
Supported Karla Otto & FRENS for the latest UGG brand activation, unveiled during Paris Fashion Week.
The showroom was conceived as a physical expression of the brand’s evolving vision for men’s footwear. Rooted in community and creativity, the space celebrated UGG’s legacy, drawing from the brand’s 1970s West Coast origins. We onboarded aligned partners and suppliers who authentically reflected this world. From catering concepts to custom on-site activations and content integration, we delivered cross-functional collaboration across creative, production, and brand teams.
The result was a cohesive Fashion Week presence that felt both elevated and organic; strengthening client impact while creating a resonant, culturally connected experience.